Beauty and the Beast teaser Beats Star Wars, Marvel in first day

Beauty and the Beast teaser Beats Star Wars, Marvel in first day

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The first teaser trailer for Disney’s live-action remake of Beauty and the Beast had a huge successful first day, as it garnered a record 91.8 million views during its first 24 hours.

Debuting Monday on Good Morning America, it became the studio’s most-watched teaser trailer debut, besting both teasers for Star Wars: The Force Awakens, which racked up 55 million and 88 million views on their respective first days.

The Beauty and the Beast teaser also beat out Captain America: Civil War (61 million) and Avengers: Age of Ultron (34 million). Upon full trailers, however, Star Wars: The Force Awakens remains Number 1 with well over 100 million views.

Starring Emma Watson as Belle, Dan Stevens as the Beast, and Luke Evans as Gaston, Beauty and the Beast is a live-action retelling of Disney’s beloved 1991 animated musical. Emma Thompson, Ian McKellen, Ewan McGregor, Josh Gad, and Gugu Mbatha-Raw costar, and Bill Condon directed.

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